Amongst the horrific confusion and uncertainty in the world at the moment with COVID-19, we sincerely hope you will be starting to ensure that your business is ready for the challenges ahead.

#Covid19 Media Guidance Series – 4/5.

Amongst the horrific confusion and uncertainty in the world at the moment with COVID-19, we sincerely hope you will be starting to ensure that your business is ready for the challenges ahead. This involves being nimble and navigating the pandemic as effectively as you can, whilst forward positioning yourselves for both the short and long term strategy of your business.There certainly seems to be some movement (albeit slow) and we are all hoping that the impact of the Coronavirus is only short term, but you should be thinking about the long-term plan and putting your marketing efforts into place. As panic arises, it's clearly one of people's first thoughts to 'batten down the hatches' and cut marketing budgets. We understand that thought process, however, when planning for the long-term performance and prosperity of a business, keeping your marketing efforts in place right now is more important than ever. You might be thinking “of course they're going to say that… they’re a creative marketing agency!" Well, if we have worked together in the past, you will be aware that that is exactly the reason why we are saying it!! It is our area of speciality and we see every day the incredible impact that digital marketing, (particularly utilising decent positioning using PPC & SEO on Google) has on a whole different range of businesses in varied sectors. Now more than ever is the time to utilise and prioritise this impact in order to assist your business in times of uncertainty. Out of sight = out of mind. You must keep in touch with current customers, and by getting your brand well positioned on Google, and in front of your target customers during this time, you can make sure that you’re right there when they need you most and more importantly, not experience any delays trying to build this when we come out the other side! If you want some informal advice around how to optimise your Google positioning, feel free to contact us directly. topcatmediagroup.com

Posted by Top Cat Media Group on Wednesday, 29 April 2020

This involves being nimble and navigating the pandemic as effectively as you can, whilst forward positioning yourselves for both the short and long term strategy of your business.

There certainly seems to be some movement (albeit slow) and we are all hoping that the impact of the Coronavirus is only short term, but you should be thinking about the long-term plan and putting your marketing efforts into place.

As panic arises, it’s clearly one of people’s first thoughts to ‘batten down the hatches’ and cut marketing budgets. We understand that thought process, however, when planning for the long-term performance and prosperity of a business, keeping your marketing efforts in place right now is more important than ever.

You might be thinking “of course they’re going to say that… they’re a creative marketing agency!” Well, if we have worked together in the past, you will be aware that that is exactly the reason why we are saying it!! It is our area of speciality and we see every day the incredible impact that digital marketing, (particularly utilising decent positioning using PPC & SEO on Google) has on a whole different range of businesses in varied sectors.

Now more than ever is the time to utilise and prioritise this impact in order to assist your business in times of uncertainty.

Out of sight = out of mind.

You must keep in touch with current customers, and by getting your brand well positioned on Google, and in front of your target customers during this time, you can make sure that you’re right there when they need you most and more importantly, not experience any delays trying to build this when we come out the other side!

If you want some informal advice around how to optimise your Google positioning, feel free to contact us directly. topcatmediagroup.com

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