March 16th 2017

Why is video such a strong communication tool?

Video in marketing communications leads to a higher level of engagement with your customers and prospects, whether your marketing to businesses or consumers.

Here are a few advantages of why to use video.
  1. The inherent ability to use verbal, visual, and non-verbal cues provides a strong advantage over written text in delivering your message effectively.
  2. Video helps retain and maintain interest for longer periods of time, in an era when attention spans are being increasingly eroded at every turn.
  3. Video provides an opportunity to mirror the real world, engage the viewer, and deliver a higher level of perceived value.
  4. Most interestingly it provides the platform for demonstration. Don’t tell your people how your product or service works, show them!
  5. Videos can be embedded in emails, added to websites, and posted to social media.

The barrier to most organisations in using video, historically, has always been cost. However, the costs of equipment and software have fallen dramatically in recent years, and there are more talented people around now to get the most from it.

  • "From start to finish Ross was extremely helpful and grasped what I was looking for. Was a pleasure working with them and thoroughly recommend these guys for any future marketing needs."

    Adam Woodward, Kube Visuals

  • "I cant fault the service, knowledge and enthusiasm at Top Cat Media, they make the world of advertising and marketing simple to understand! Our web generated leads have increased significantly & we have already received a return on our investment which is growing month on month!

    Dan Deacon, TMCo Dorset LTD TheMaintenanceCompany

  • "Top Cat Media listened to all our requirements and worked in a professional, courteous manner throughout. It was a pleasure to work with Ross."

    Tracy Sefat, Kayla Brasserie

  • "Fantastic company. TC have been a pleasure to work with. They have built a website, shot video content, designed new images for social media content. TC understood our vision and worked with us to execute. We thoroughly recomend their services. A true all rounder media company."

    Tim Constable, Portfolio lettings experts

  • "I have recently had the pleasure of working with Ross and the creative team at Top Cat Media. Their passion and creativity is infectious and we had a brilliant video & stills shoot. I look forward to the next project! "

    The Picture House

  • "Brilliant company! Ross and his team are truly dedicated to what they do. Honest advice and a great job from start to finish, not to mention the quick turn around time and support given when it really counts. Would recommend to anyone!"

    Freya Kendall, Skills & Learning

  • "Top Cat were very professional from the start of the process through to completion. What I liked the most was the deadlines they set us as a customer and themselves to ensure the work was completed on time. It worked and the end result is fantastic."

    Jason Emerson, EA Systems

  • Great company. Couldn't recommend more!! The video content they created was absolutely stunning and we are now using them for many more services

    Dan Ware, DJS Limited

  • "Fabulous service, captured all our images creating a beautiful video. Professional quick and efficient. Highly recommend."

    Carly Jane Hopkin, Lexi May Trust

  • "An excellent company who give honest advice and are there from start to finish. Very pleased with our new website and would recommend Ross to anyone who is looking to improve their business"

    Mark Goldsworthy, MK Estates

  • "Very professional and reliable service who run our social media platforms for us, the director Ross has always been very communicative and a pleasure to work with and we highly recommend this service for all your social media needs!"

    Adrian, The Duck Westbourne

  • "Having decided to use the team at Top Cat Media to develop our new website, I must compliment them on the professionalism with which the whole process was carried out."

    Scott Dunkley, Dunkley Tiles & Bathrooms

Leading local independent businesses through the digital maze.

Whatever market you operate in, let Top Cat Media help you to expand your business with our digital expertise.

Get in touch and let's get started.

Contact us
Fields marked with an * are required
Bendall’s Gym
Michael Matthews
Loch & Quay
Undisputed Fight Store
Ellis Jones
Quay Crew
Tiien Thai
Fab Hotel
Kube Visuals
Dorset Council
Protect Line
Bournemouth Pizza Co
Marriott
Hot Tub Barn
TMCo
Carpet Barn
EA Systems
Go Ahead Group
BroTel
Dunkley Tiles & Bathrooms
Positive Sales & Lettings
Fit 2 Box
Table Pouncer
Karndean
Leading local independent businesses through the digital maze.

Whatever market you operate in, let Top Cat Media help you to expand your business with our digital expertise.

Bournemouth Website Design
01202 431652
hello@topcatmediagroup.com
Top Cat Media Group

The Creative Quarter
Scotter Road
Bournemouth
BH7 6LY

Registered company in England & Wales. Company registration no 03529564.

© Copyright 2020 Top Cat Media. All rights reserved.