December 1st 2017

More Bus ‘Fun with Friends’ Cinema Campaign HITS Big Screens of the South

Take a sneak peek of our new Cinema advertising campaign on show at your local screens in Bournemouth from early of December for our client More Bus, part of the Go South Group.

Cinema provides a great opportunity to communicate a credible marketing message on the biggest screen possible.

Cinema has always been the ultimate medium for all advertisers. The darkened amplitheatre, the surround sound, the audience anticipation. This combination provides, in reality these days, a rare opportunity to talk to your target market with their mobile phones turned off!

The whole cinema experience is more than just the movie. Advertisers can now work closely with the cinemas to bring their campaigns to life beyond the big screen, pushing the boundaries of cinema to make it a well targeted platform, in demographic terms, for brands looking to embed their values in the minds of their target audiences.

Cinema, as an integral part of your marketing mix, can:

Give your brand massive impact

Help create your own brand love story

Steal a march over your competition

Help turn large audiences into your customers

Develop relationships with brand Influencers/ambassadors to spread the word virally with their own followers

Above all, Cinema provides advertisers with the opportunity to add incremental coverage amongst younger, relatively upmarket audiences, and providing your brand’s creative work the opportunity it should deserve.

Top Cat Media manages the complete process for local advertisers from:

Creating a brief in line with your campaign objectives
Developing a creative concept and producing scripts and a storyboard
Negotiating airtime schedules with Digital Cinema Media, and other contractors
Pre-production planning
Film production and editing
Animation, where required
Cinema quality Dolby sound
Handling of Copy Clearance with the Cinema Advertising Association
Release, distribution, and transmission verification

Watch this video here –

Talk to Top Cat media and let us help you win fans, to grow your brands.

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