PPC & SEO Specialist
You will have responsibility for auditing, setting up, managing and optimising our clients’ PPC & SEO campaigns, liasing with clients, as well as reporting, sales and performance analysis.
This position would suit a candidate who has managed and optimised PPC & SEO campaigns before or someone with a broader digital marketing background.
Main Duties and Responsibilities
● Setting up paid search campaigns by conducting target keyword
research; writing relevant ad texts, whilst ensuring effective
campaign and keyword structure;
● Managing the client relationship and keeping them updated;
● Researching; creating targeted keywords and write compelling ad text;
● Managing & optimising campaigns using a combination of bid and budget management, structural, keywords and ad text optimisation;
● Providing analysis and making recommendations to improve campaign performance;
● Working with and providing weekly status updates as part of the team;
● Ensuring that conversion tracking and other KPI measurements are in place;
● Continuously develop automated processes to streamline
campaign management;
● Report writing and campaign success measurement
Essential Skills
● Hands-on PPC experience;
● Experienced with Google AdWords Search Network; Google Analytics;
● Exceptional attention to detail & performance driven;
● Good written, analytical & verbal communication skills;
● Proactive team player able to work individually and as part of a team;
● Ability to summarise data concisely;
● Ability to build strong working client relationships;
● Ability to work on multiple tasks and ability to meet deadlines.
Remuneration and benefits package
Competitive salary depending on experience
Flexible working hours
25 days holiday plus bank holidays
Christmas shut down
Pension
Regular Team events
Career development opportunities
